Battery Ad Mirror from Daimon - Die Helle Freude (The Bright Joy) - Berlin Köln

Description

This ad mirror is for the Daimon company, with locations in Berlin and Köln (Cologne). Along the bottom are the words
Die HELLE Freude
(
The BRIGHT Joy
).
The celluloid is bright and clean, no cracks and the color is strong and clear. The mirror has no cracks and the silver isn't peeling anywhere.
According to the below company history that we found, we're guessing that the mirror is circa 1935.
The company advertised, Daimon, was founded in 1896 as an independent electrochemical experimental institute, and then in renamed to DAIMON in 1901. The next year their main purpose was batch production of mainly dry cells, bulbs, and cases for cells.
A decade later the owner founded a small factory in Podmokly, Czechoslovakia. There were a number of financial issues, and then the first World War. In 1934 the English company Ever Ready Co. invested about 1 million Deutsch Marks and helped to the company out. After one year the revitalization of production began. The assortment in the time included the production of cells in 10 types, bulbs in 12 types, boxes of hand torches in 120 types, batteries in 15 types, cycling reflectors, dynamos in 15 types, special bulbs for Christmas-trees (in the form of snowmen and birds) and other goods. By 1937 Daimon paid back the Ever Ready loan.
During the World War II the production depreciated again. The firm made about 60% of its production to German army (Wermacht). This production included lamps for army, lamps for tanks, complete tops of bombshells, clockworks for timed mines, mantles of cartridges, dry-cells and other products, especially pressed metal parts for other companies.
In the year 1946, the company was communized and took the part of national enterprise Bateria Slaný. The base of production was reduced of pocket lamps (the production of bulbs was transferred to Tesla Brno, production of dynamos to Brno). In the beginning of year 1954 the firm had been transformed to independent company Bateria and in the next year it was fused with company Kooh-i-noor in Děčín 9. The firm started to be the plant No.03.
In the year 1956 the new production of umbrella´s frames, cases of lip-sticks, lockets for zips, fittings for automobile industry and production of light pressed goods were initialized as a compensation for undone production of bulbs and dynamos.
In 1990 Daimon separated from Kooh-i-noor with a new name: Daymoon.
In the year 1993, after privatization, the Daymoon company started to be a part of joint-stock company Omikron and since the year 1994 it has been an independent joint-stock company DAYMOON. They now make a wide range of the products including ferrous metal goods, bulbs, dry cells, torch cases, boxes and packaging for cosmetics, and later they produced umbrella parts and skeletons, bicycle seats, and more. They're still in business today, and even have their own Facebook page.
If there's a flaw, or flaws, with the mirror we're doing our best to explain it and show it. While a flaw (or flaws) may not be mentioned in the text description, it (they) will surely be visible in the photos. Make sure to see all the photos that ebay shows at the top of the auction.
Please do not hesitate to ask questions or to request better pics of something in particular.
Shipping will be USPS First Class with insurance. It will be in a zip bag in the package as an extra precaution from the elements.